CLEARLY GAMER GLASSES

Case Study // June 2021

Vancouver’s Clearly, known for contact lenses, sunglasses and prescription glasses recently launched their Gamer Glasses Collection aimed at helping Canada’s gamers play better and have less eye strain.

The collection features blue-cut lenses to cut down on eye strain and give you a sharper gameplay experience, low profile arms make wearing over ear headsets more comfortable, and silicone nose pads allow the user to wear the glasses comfortably for long periods of time. So we made a launch video that uses gaming tropes and inside jokes to create an explainer video.

Created at One Twenty Three West. Created with Pierre Chan. Animated by Jesse Shaw.